Tag Archives: Branding

A Mad Night In Vegas

How does one give away “Mad Loot” without much of a mad marketing budget? Continue reading

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The Digital Video Revolution Is Here

Do you want to dabble in the conversation, or do you want to drive it? “Where do you see yourself in five years?” is a question I hear often lately. After giving my well-rehearsed, perfunctory answer, I later bring up … Continue reading

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Coca-Cola’s Consistency

36 years apart, these ads are obviously composed by entirely different creative teams, and the nuance is still consistent. Continue reading

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Optimizing Your Mobile Content

Engaging The Customer On Their Terms Every brand wants to be in every customer’s pocket. However, how do you know that you’re going about it the right way? We’ve moved from a “the customer is always right” product adage to … Continue reading

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Infographics, We Need To Talk

It’s a great idea. Bandwidth is becoming more plentiful, digital marketing is getting more creative, and the co-mingling of information and artistic talent on the Internet was a match made in marketing heaven whose time had come. However, it’s gotten … Continue reading

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